Cycle

It’s about teams: How Autodesk boosted conversions, retention and trimmed its sales cycle

Saira Nazir, head of digital marketing at Autodesk, speaking at MarTech West 2019. SAN JOSE, CA — Why digitally transform? Business must go through digital transformation to win share, gain efficiency, make better decisions and delight customers, said Saira Nazir, head of digital marketing at Autodesk, at MarTech Conference Thursday. Nazir outlined three foundations of

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How Content Can Push Consumers Further in the Buying Cycle

How Content Can Push Consumers Further in the Buying Cycle Unless you’re in the business of catering to impulsive buying decisions, you’ll need to consider the distinct stages of the buying cycle in your industry—and cater to those stages in your marketing and advertising. One of the most useful tools for securing this progression is

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Gartner Hype Cycle 2018 – Most emerging technologies are 5-10 years away

Flying Autonomous Vehicles, Biochips, and Blockchain for Data Security – how long do we have to wait until we start seeing these emerging technologies take shape? Changes in technology are inevitable as we strive to create products and ways to improve our quality of life. Gartner Hype Cycle 2018 – Emerging technologies Newly released, the

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