Customer Behavior – Why People Do the Darnedest Things: ‘Invisible Influence’ Author Jonah Berger on Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! In Bram Stoker’s Dracula, the unfortunate Dr. Seward expresses a fervent wish to research the motivations of mentally ill patients in his care: “Had I even the secret of one such mind, did I hold the key to the fancy of …

Customer Behavior – Why People Do the Darnedest Things: ‘Invisible Influence’ Author Jonah Berger on Marketing Smarts [Podcast] : Marketing Podcast Read More »