Along with the slew of New Year’s Resolutions that abound with the changing of the year, so do the forecasts of what lies ahead/what trends we should look out for. So this year, after 7 years of working in email, I couldn’t help but throw my hat in the ring (better late than never)! Coming […]
Email is the most popular method for business communication. Sure, we’ve seen messaging platforms like Slack and Skype rise in popularity, and employees are always quick to pull out their phones and send a text, but when it comes to business interactions, email has remained king. On average, the everyday email user receives 147 messages
Small and medium businesses (SMBs) have a reputation for being capable and dedicated, two sentiments my team and I have definitely found to be true. But we had some questions about a few of the other descriptors we’ve heard — and thanks to data from the latest Small and Medium Business Trends Report by Salesforce Research, we
Small Business Myths Debunked with Data-Backed Truth Read More »
Stay on top of the latest, rising trends in social media marketing with this collection of data-backed insights. Source link
5 Data-Backed Social Media Trends for 2019 [Infographic] Read More »
Working out how much of your overall media budget should be allocated to paid search requires an understanding of three key areas. Firstly, you need to understand the impact of spending budget on paid search on other channels. For example when you spend on paid search do you see additional revenue coming through other channels
This post was co-written by Gordon Donnelly and Patrick Henry Carrera. If you’re a reader of the WordStream blog, you may have heard of our Google Ads Benchmarks. Each year, we reach into our giant pool of client data looking for an answer to one persistent, ubiquitous question for PPC advertisers: What exactly does “average”
3 Data-Backed Insights from Our Latest Google Ads Benchmarks Read More »
“It’s too late to start an online business” “You’ve missed the boat” “All the profitable ideas are already taken” I’ve been hearing this since 2012; the year I left my job and became a full-time content marketing consultant. But people have been saying such things for much longer. For example, here’s a screenshot of an
7 Data-Backed Reasons Why 2019 Is the Best Year To Start Your Online Business Read More »
“You, alright? I learned it by watching you!” Thanks to a famous anti-drug PSA from the 1980s, we often associate these words with dangerous, ill-advised behavior. But learning from others isn’t necessarily a bad thing. In fact, when we’re talking about online advertising—something we do from time to time—learning from others is one of the
How to Advertise Online: Data-Backed Insights from Our Top 25 Customers Read More »
2019 is here and gone are the days where generating audience engagement on social media was primarily a passive process. The always-online audiences of today want to be involved, interact, and co-create. The brands that are successful in delivering personalized experiences to their audiences are the brands that are likely to thrive with their social
5 Data-Backed Social Media Trends You Need to Know for 2019 Read More »
The number of businesses that use Facebook for ads and Business Pages is truly astounding. A whopping 93% of marketers that use social media for advertising run Facebook ads, making it by far the most popular platform for paid social. With all that competition, it’s imperative that business owners and their marketing departments maximize their
5 Data-Backed Tips for Writing Great Facebook Ad Headlines Read More »
