decide

Watch Patriots Coach Bill Belichick and the Eagles’ Doug Pederson After a Big Game. Then Decide Who’s the Better Leader

Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek.  Winning isn’t everything. It’s the only thing, apparently. In which case, please tell me your favorite movie of last year. Then tell me which movie won the Oscar. We (are told to) revere winning above all things, […]

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23% of Employees Decide Where to Work Based on the Office Environment, Survey Finds

In today’s business environment, the workplace can be anywhere. But when employees are working in an office, how the office is designed carries a lot of weight. A new report by Continental Office reveals 23% of the workforce say the physical environment affects their decision to stay with or leave an organization. Office Design Can

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How to Decide if Your Business Should Give to Charity (and How Much)

Tumisu / Pixabay As a business owner, most likely you’ll be asked for donations to charitable events and organizations from time to time. While your heart might be in the right place, you probably can’t afford to donate to them all. But how do you decide if your business should give to charity? Should you

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Crisis Manager or Opportunity Manager? You Decide.

We all manage something or other, whether it’s other people, an entire organization, sales or even just ourselves. Managing suggests careful planning, a well-thought-out direction and a sense of control. What if we applied that definition of management to opportunity? What if we identified and acted upon opportunity much in the same way as we

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How to Decide on the Right Social Channel for Your Brand

With the power that social media has in bringing attention to a brand and boosting sales, more and more businesses are crafting marketing campaigns via social channels.  In fact, a recent survey by Ascend2 shows that among 271 marketing influencers, using social media channels was considered their most important digital marketing tactic for 2018. Consider

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Should You Pay Your Sales People Commission or Salary? Here’s How to Decide

If you ask ten CEOs how they compensate their sales people, you’ll probably get eleven different answers. Everyone has a different plan and has changed it more than once. As a business and executive coach, it’s a question I get all of the time. And it’s not an easy one to answer. There are two

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5 Key Questions To Help You Decide When To Gate Content

As you can see, we’ve also developed a great decision-tree infographic you can use to help you understand when and when not to gate. Let’s walk through the five questions. #1 Is this a “contact us” opportunity? These are typically found at the bottom of the funnel and are a clear signal of serious buying

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Should Companies Build or Buy a New Feature? 6 Ways to Decide

By Steve Carter, co-founder of Candidate.Guru. At our startup, we recently made a big decision: We bought Elevated Careers from the dating site eHarmony. Every new project needs a technological solution to support it. If you are lucky, the solution will turn out to be something you already have from a previous project. This is

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