Snapchat Reports Decline in Users in Q2 Earnings Report
Snapchat has released its Q2 earnings report, showing better year-on-year revenue, but a decline in usage. Source link
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decline
Content Sharing Decline on Social Networks
The median number of shares content pieces receive on social media has fallen over the past two years due largely to increased competition, changes made by Facebook, and the rise of private sharing, according to recent research from BuzzSumo. The report was based on an analysis of the public social shares of 100 million posts
What The First Facebook Usage Decline Really Means For Your Marketing
Worried about the first Facebook usage decline as reported by Edison Research? Of course you are—as a marketer, you pay attention to major Facebook shifts including Facebook’s organic reach decline and the impact of Mark Zuckerberg’s announcements earlier this year. Facebook is one of the top global marketing-media-technology companies known as FAANG (Facebook, Amazon, Apple,
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2018 Will See Continued Decline in Facebook Use Among Teens
Is Facebook losing its cool factor? That seems to be the sad truth as the social media giant lost around 2.8 million young users last year. eMarketer’s 2017 forecast stated that for the first time ever, Facebook would see a drop in users. The research firm estimated that there would be a 3.4 percent drop
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Facebook is on the decline for Gen Z and younger Millennials, but why?
Is the rise of online bullying and hate / fake news putting the younger generation off interacting on Facebook? Recent figures have shown that Facebook’s monthly active users between 12-24-years old have decreased, but why are the younger generations moving away from Facebook in preference for other social platforms available? Whilst Facebook constantly dominates global
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New Report Shows Facebook Usage is in Decline, Which May be Behind the Latest News Feed Shifts
Facebook has caused all sorts of headaches for social media marketers in the first months of 2018 by announcing that they’re looking to shift the focus of their News Feed onto ‘meaningful interactions’, which, as a result, will see reductions in Page organic reach. What does ‘meaningful interactions’ mean? We don’t know, because Facebook doesn’t
Snapchat’s Snapcodes decline in getting brands new followers, eclipsed by deep links
Marketers regularly harrumph over Snapchat’s indifference to their unpaid presences. Unlike Facebook, Instagram or Twitter, Snapchat doesn’t cater to brands operating organic accounts. It hasn’t rolled out business-specific profiles or made it any easier for brands to attract new followers than the average person. And now marketers are seeing the most success in adding followers
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