The ad tech ecosystem is all atwitter over Google’s decision to eliminate third-party cookies from Chrome. It’s bad news for those who monetize ads on sites with content of questionable value, often authored by automation. It’s also bad news for the ad tech industry that has taken 40% off the top by facilitating buying on […]
Soapbox: Does the demise of third-party cookies mean we’re back to the future? Read More »
Building a personal relationship with the customer is one of the founding stones of loyalty. You can see this in any kind of environment, but for the sake of simplicity let’s take a familiar setting: your local pub. If you live in a countryside village in the middle of nowhere, you’ll have maybe one or
“Rumours of my demise have been greatly exaggerated” – Econsultancy Read More »
Facebook is slowly moving away from the News Feed, and towards messaging – and brands would benefit from following the same path, explains contributor Larry Kim. Source link
On the Demise of Facebook's News Feed, and the Rise of Messaging Read More »
Nuclear meltdowns, an earthbound asteroid, perhaps the rise of Donald Trump or Hillary Clinton as president (depending on your political views) — all might lead to the end of the world. Though the demise of local search might not necessarily rank among those aforementioned disaster scenarios, it certainly does take brainpower to remember life before local and imagine how the world would
4 reasons the world would end at the demise of local SEO Read More »
The demise of many retail chains is due to the rise of the internet and the inability of some retailers to keep up, says long-time retail executive Gerald Storch. “The proximate cause of the demise of chains like Charlotte Russe, Gymboree, Payless, Toys R Us, and Sears is the rise of the internet and their
Retail Demise Due to Rise of the Internet and Inability to Keep Up Read More »
There is no denying that the world wide web has revolutionized every aspect of modern society, from business to communication to entertainment. With the spread of high-speed internet across the entire globe, information is more accessible than ever before. But online life comes with just as many risks as it does advantages. The invention of
