Demographics

Search Engine Marketing Call to Action

Enhance Your Targeting With Google Ads Detailed Demographics

SEO BLOG /

Enhance Your Targeting With Google Ads Detailed Demographics David Saenz – November 5, 2018 Launched earlier this year, detailed demographics is a new set of targeting parameters to fine tune Google Ads Campaigns. Some of the additional parameters include parental status, marital status, education, and home ownership status. Parental Status Marital Status Education Home Ownership Status […]

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Spotify for Podcasters provides data on demographics, listening habits

SEO BLOG /

Spotify for Podcasters, a discovery and analytics dashboard, has come out of beta, the music streaming service announced Tuesday. The platform allows podcast creators to submit their shows and view listener demographic and engagement data, such as where people start and stop playback as well as average listening time. Spotify for Podcasters provides data on

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Conductor adds audience demographics and social media analytics to Searchlight platform

SEO BLOG /

At its C3 conference in New York last week, content marketing software company Conductor announced plans to integrate audience demographic insights and expand search capabilities with social media analytics for its Searchlight platform. For current customers, multi-channel content analytics are now available via a closed beta. Why we should care. Conductor claims to be the

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Recruiting niche demographics for user testing (without asking an agency) – Econsultancy

customer insight, User Experience and Usability, User testing /

When conducting user testing, recruiting the right people to test your product or website is all-important. No matter how much thought is put into the other aspects of user testing, or how well-executed they are, the data you get won’t be useful if it isn’t coming from your desired user base. But getting hold of

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Social media demographics to drive your brand’s online presence

Analytics, Charts, Demographics, demographics charts, Facebook, google+, graphs, Instagram, LinkedIn, Pinterest, Publishing, Snapchat, Social Media, Social Media Charts, social media demographics, social media graphs, twitter /

Understanding the social media demographics of each platform is an essential step to take before determining which platforms make the most sense for your brand to utilize. Each social media network comes in a different shape and size, with its own content strategy and user base, so there’s no one size fits all technique. You

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Using Detailed Demographics to Know Your Customer Better

Audience Targeting, audiences, Basic PPC Strategies, demographic targeting, Search /

Facebook has anyways been vaunted for its deep knowledge in what makes you, you. Its ability to parse everything from basic demographic data to one’s interests really set it apart from regular search for a marketer. While we’ve had some basic data available to us on Google Ads, the ability to now layer on detailed

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3 Demographics that Need Device Protection the Most

device damage, Mobile & Apps, mobile device, protection programs, Smartphone, warranty /

asifibhuiya / Pixabay In 2016, around 1.5 billion smartphones were sold worldwide. As the number of total devices continues to rise, so does the number of those that get damaged. On average, device damage costs Americans around $10.7 billion a year. With such an expensive fix, many consumers want to know how they can prevent

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