Departments

20 tips for police departments to improve officer recruitment

20 tips for police departments to improve officer recruitment

By Sergeant Matt Cobb Like many law enforcement agencies, the Topeka (Kansas) Police Department has been fighting an uphill recruiting and retention battle. After failing to meet a 2017 goal of hiring 36 police officers, the agency implemented several outside-the-box recruitment initiatives detailed in this article. We are happy to report that two years later, those initiatives …

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4 biggest AI roadblocks facing today’s marketing departments

Over half of the leading marketing teams report they are using AI in some way, and 57% of teams believe that AI is necessary to support their strategies and sales goals It’s no surprise that AI technology is all the rage in nearly every marketing department these days. According to Forrester’s report on AI adoption, …

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How Social Media Is Helping Local Businesses Take On S&P 500 Marketing Departments – Adweek

Industries have evolved over the years, with midsized and high-growth businesses quickly being acquired or outpaced by their larger rivals. It’s left a David and Goliath landscape, with most businesses being on the smaller side. Prior to the advent of the internet, larger businesses always had the upper hand when it came to marketing. They …

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