Despair

Virtual reality enters its ‘trough of despair’ as shipments decline

Channel: Mobile Marketing, Facebook, Google: Glass, Mobile Marketing / By

According to analyst firm International Data Corporation (IDC), global shipments of virtual reality (VR) headsets were down about 34 percent year over year in the second quarter. The company put a brave face on the decline, saying, “IDC expects this to be a temporary setback as the VR market finds its legs.” The firm had …

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How to Speed Your Climb Out of the Content Marketing Pit of Despair

Content Creation, Operations, SEO BLOG, Teams and Process / By

Still feeling frustrated by your content marketing program? Trust me, you’re not alone. Yes, nearly 65% of B2B marketers report they’re having more success with content marketing this year compared with last, according to the latest CMI research. Taken with last year’s similar result, that’s a positive trend. 65% B2B marketers say they’re having more …

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