Developing

5 Tips for Retaining and Developing High-Potential Millennials

Human Resources /

YesManProductions / Pixabay Born between the early 1980s and mid 1990s, the millennial generation is already the largest generation in today’s workforce. Far from just beginning their careers, most millennials have been working professionally for a decade or more, which means many of them are entering leadership positions or are assessing where they can find […]

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6 Steps Toward Developing a Customer Support Career Path

BrandViews / zendesk /

As with any profession, a customer service job can grow in different directions, leading to many new opportunities. Agents may decide to continue with customer service as a career, while others may go into a more support-oriented role within customer service like quality assurance, training, technical support, or business analysis. Furthermore, some customer service agents

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4 Tips to Developing a Strong Brand Image

branding, Online Marketing, Persuasive Marketing /

Creating an authentic brand requires subtlety; outright promoting how awesome your brand is appears arrogant, even if everything you say is true. Your brand is your image in the eyes of your audience and customers. The task of developing the right image without being heavy-handed involves understanding psychological marketing. Emotions And Motivation Before analyzing your

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The ABCDs of developing stand-out video creative on YouTube

YouTube marketing /

Guidelines for great creative from the world’s largest video sharing site At a time when it’s never been more difficult to cut through the clutter and resonate with your target audience, it’s crucial that marketers master the skill of developing stand-out digital creative. In a recent post for Smart Insights, we learned that 63% of

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4 Tips for Developing Employee Advocacy in Your Business

employee advocacy, generate leads, How To, increase sales, Management Tips, Run A Business, SEO BLOG, Tools & Tips /

4 Tips for Developing Employee Advocacy in Your Business Social media is often seen as something to be managed by the marketing team. They might set up a Facebook page or a Twitter profile and use it to promote the business. This can certainly help you generate some brand awareness online, but is this one-to-many

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Four steps to developing a big idea for your campaign [belVita Case Study]

Campaign planning, SEO BLOG /

The creation of a ‘big idea’ is a fundamental part in the development of a digital marketing campaign Without a clear, impactful and differentiated concept, there is substantially less chance a campaign will pierce through the noise and generate the desired attention from the target audience. The creative element of any campaign is by far

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