A few months ago, a virtual consultation with your dentist may not have been possible. But in response to the impact of COVID-19, many businesses have become digital-first by necessity. To do this well, brands need to rethink what their customers’ pain points are and how their business is uniquely positioned to help alleviate them. […]
How to Better Serve Customers in a Digital-First Landscape Read More »
Skier’s Marine Website Skier’s Marine partnered with Dealer Spike in March 2014 to enhance the dealership’s online presence. In addition to a custom responsive website, Skier’s Marine also invests in digital marketing tools Search Engine Optimization (SEO) and Search Engine Marketing (SEM). DEALER SPIKE Birmingham, AL, Aug. 05, 2019 (GLOBE NEWSWIRE) — “The whole point
Earlier this week we looked at three US retailers who have embarked on investing in their legacy store estate as part of their omni-channel transformations. For those three – Old Navy, Abercrombie & Fitch and Nordstrom – this is built around upgrading what’s been left to age. It’s a rather different challenge at Lands End,
ALLEN, Texas, May 02, 2019 (GLOBE NEWSWIRE) — LiveArea, a leading global commerce services provider and business unit of PFSweb (NASDAQ: PFSW), recently launched new eCommerce sites built on Salesforce Commerce Cloud for Gander Outdoors and Overton’s, two major outdoor lifestyle brands under the Camping World Holdings (NYSE: CWH) umbrella. Camping World partnered with LiveArea
LiveArea Delivers Digital-First Customer Experience for Camping World Brands Nasdaq:PFSW Read More »
ALLEN, Texas, May 02, 2019 (GLOBE NEWSWIRE) — LiveArea, a leading global commerce services provider and business unit of PFSweb (NASDAQ: PFSW), recently launched new eCommerce sites built on Salesforce Commerce Cloud for Gander Outdoors and Overton’s, two major outdoor lifestyle brands under the Camping World Holdings (NYSE: CWH) umbrella. Camping World partnered with LiveArea
LiveArea Delivers Digital-First Customer Experience for Camping World Brands Read More »
Chart of the Week: 83% of customers feel rewarded by cash back, making it the most popular type of loyalty scheme Customer loyalty is a big aim for any e-commerce brand. Not only do loyal customers mean repeat purchases, they also recommend your brand to others and are more likely to become social advocates for
Digital-first cash back is best customer loyalty scheme Read More »
Interview: Lee Odden, CEO and founder of TopRank Marketing and Author of “Optimize: How to Attract and Engage More Customers by Integrating SEO, Social Media, and Content Marketing” One thing I have learned working for start-ups and big brands looking to build their presence through digital channels is the need for you to develop “continuous learning”. With the
Review the effectiveness of your Content Marketing Strategy and digital-first culture Read More »
