By Rieva Lesonsky If there’s one thing that’s predictable about entrepreneurship, it’s that it’s unpredictable. In this special series, we’ll help you prepare for uncertainty, minimize risks, and protect your business. The deadliest fire in California’s history is raging as I write this. But it’s far from the only natural disaster to strike the country […]
Is Your Small Business Prepared for the Next Disaster? Read More »
Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. Perhaps Starbucks thought it could handle it. After a video showing two black men being arrested in a Philadelphia Starbucks was posted on Thursday to Twitter by Melissa DePino, there was a slow burn of online rage. Here were
How Starbucks Went From PR Management to PR Disaster Over the Philadelphia Arrest Video Read More »
Uber shut down its self-driving technology testing after one of its cars struck and killed a woman in Tempe, Arizona. This obviously is terrible for the victim and her family and the resulting problems that Uber faces are far less important in the grand scheme. But there is a parallel business question about how much
In the aftermath of 2017, the most expensive year for weather-related disasters in the United States, the House Committee on Financial Services passed a bill to help small businesses recover. Small Business Access to Capital After a Natural Disaster Act Authored by Republican Nydia Velázquez, the Small Business Access to Capital After a Natural Disaster
By Shawn Freeman Most companies will focus on their sales, marketing, and balance sheets, but forget the infrastructure that keeps the operations running—and that oversight can get expensive quickly. When the worst happens and you’re faced with hardware failures, after-hours IT support, system upgrades, vendor audits, or recoveries from hacking and viruses, it’s no wonder
Could You Survive a Digital Disaster? Why Every Small Business Needs an IT Road Map Read More »
ProSmile / Pixabay I often talk about digital transformation as a way to help businesses preserve documents and streamline processes, but the customer experience is the driving force behind the transformation. And the customer experience goes beyond daily transactions – it extends to their personal life and the ability for the business to make the
‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); if(“undefined”!=typeof __gaTracker){ $(‘#scheader a’).click(function(){ __gaTracker( “send”,”event”, “Sponsored Category Click Var 1”, “search-engine-optimization”, ( $(this).attr(‘href’) ) ); }); } } }); }); Updating your e-commerce platform can do a lot of positive things for your brand. But if you aren’t careful, it
9 Ways to Avoid SEO Disaster During an E-Commerce Platform Migration Read More »
With recent devastation caused by hurricanes in Houston and Florida, the need to prepare for natural disasters should be obvious. Natural disasters are unpredictable and can occur at a moment’s notice. We usually have a few days of warning before a hurricane strike, but fires, earthquakes, and floods often occur with hardly any notice. Could
Is Your Business Ready for a Natural Disaster? This Is How to Get Ready Read More »
I’m writing this article from Beaverton Oregon, one of the tech suburbs of Portland. As I do so, my wife and our family are still trying to get updates on family members in Houston area nursing homes to make sure they’re alright in the aftermath of Hurricane Harvey. We’re also thinking about friends of ours in
How to Use Social Media to Stay in Touch Before, During, and After a Disaster Read More »
As Hurricane Harvey prepares to make landfall, hundreds of residents along the Texas Gulf Coast are fretfully abandoning their small businesses As of Friday morning, some mandatory and voluntary evacuation orders are in place. Hurricane Harvey, is expected to be the biggest hurricane to make a U.S. landfall since Hurricane Wilma in 2005. Strong winds
Hurricane Harvey Highlights Importance of Disaster Preparations for Businesses Read More »
