In a Webmaster Hangout from January 2019, Marie Haynes asked Google’s John Mueller about the disavow tool. Many articles were written about the different things John Mueller said. But no article, as far as I know, was written from the point of view of everything that was said. Showing the full transcript helps put what …
The disavow tool is variously described as something Google provided in order to help it deal with negative SEO or as a way to force information about link networks from publishers that have been penalized. How the disavow tool came about is completely different. It’s important to know why the disavow tool was invented because …
In a recent Webmaster Hangout, John Mueller discouraged the use of the disavow tool. Apparently his comments have inspired more questions. He keeps getting asked about it. In a tweet and in a Reddit post, John Mueller directly states that his comments in the video about the proper use of the disavow tool were specifically …
Google’s John Mueller on How to Use Disavow Tool – Two More Times Read More »
Editor’s note: “Ask an SEO” is a weekly column by technical SEO expert Jenny Halasz. Come up with your hardest SEO question and fill out our form. You might see your answer in the next #AskanSEO post! Welcome to another edition of Ask an SEO! Today’s question comes from João B. in Portugal. He asks: Should I …
Should You Disavow a Link That Sends Lots of Traffic? Read More »
As much as we advocate holistic SEO here at Yoast, there will always be people turning to the dark side, employing less than savory techniques for their own gain. When someone targets a website with actions intended to lower its ranking in the SERPs, it’s called ‘negative SEO’. One way people can try to damage …
Although Google quite effectively detects low quality links and manages negative SEO, the disavowing process is still an important task for marketers to do to keep up with the search engine’s quality guidelines. As Google explains, “If you’ve done as much work as you can to remove spammy or low-quality links from the web, and …
How to Disavow Negative Backlinks to Improve Google Search Rankings Read More »
