Ditches

Google Ditches Anonymous Reviews—How Your Business Can Benefit

By Shannon Montoya Google no longer permits users to post anonymous reviews on the Google My Business platform. The move also applies to previously posted anonymous reviews. Although the rule of “Let the buyer beware” always applies online, scraping reviews from “A Google User” across Google My Business is good for customers who want to …

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Google Ditches AdWords for Ads, Aims at Smarter, Mobile Search

Google (NASDAQ: GOOGL) is ditching AdWords and DoubleClick. Google Rebrands Ad Offerings In an attempt to simplify how you create and manage ad campaigns with Google, the search engine company is rebranding these services as Google Ads, Google Marketing Platform, and Google Ad Manager. The changes streamline and combine existing products in a recognition of …

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