Econsultancy

How to use Google Analytics URL builder to track campaigns – Econsultancy

We’re pretty big on measurement on this blog, and we use analytics to identify key topics, improve our content,.

Econsultancy’s Email Marketing Best Practice Guide observes that email is the “unsung hero of digital marketing”. Far from dying out over.

Fuelled by the availability of large data sets, cheap cloud computing power and growing confidence among marketers, machine learning.

Matt Phillips is founder & MD of PPR, a virtual PR agency specialist in growing challenger brands in the.

26th November 2019 | 2pm GMT With digital transformation front and centre of many business agendas, and with rapidly.

Even if you are not a sports fan, Italian football club AS Roma’s social media accounts deserve attention. Whilst.

Jigsaw is a tech incubator, formerly called Google Ideas, and a subsidiary of Alphabet Inc. We caught up with.

Heading into a recession, experience tells us that customers will be looking at more ways to save on their.

In PPC

Paid search is typically seen as one of the most flexible digital channels, allowing you to quickly and efficiently.

In a time of heavy political and economic uncertainty, travel and tourism brands are using storytelling to promote destinations.