Effectively

8 ways of using collaborative tools to effectively manage remote teams

The remote workforce is growing exponentially. Corporate global companies and first year startups are all turning to remote teams to get the job done. The question, however, is how do you manage your remote team as effectively as your in-office team? This is a question many CEOs, directors, and managers are facing more often as …

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How to effectively segment accounts with multiple locations

One of the more challenging yet often overlooked aspects of PPC management is how to run accounts with multiple locations. For example, you may be advertising for a company that has franchises throughout the country (such as a Macy’s or REI) or a branch of locations unique to a region (e.g., Shaw’s grocery stores in …

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How to effectively combine online and offline lead generation

We have two primary forms of leads: online and offline. This article talks about how to combine online and offline marketing for more efficient lead generation. In today’s world we are mostly narrowing in to online leads, thanks to the Internet essentially opening up the entire world for us to peruse. But offline leads should still …

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Effectively Using Images to Tell Your Company’s Story

The trend in web design lately, among other things, is the use of large, high-quality, professionally-produced imagery. This is because images improve the visual appeal of your company’s website and can help effectively tell your company’s story. Uwishunu has done an excellent job of complementing the content and strengthening its brand with its evident, yet …

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