As a leader, it’s important to understand the goals and vision of your company. It’s arguably even more important to convey that information to your employees, who play a huge role in turning those goals and vision into reality. Strong lines of communication ensure everyone is on the same page, leading to greater growth for […]
15 Ways to Effectively Communicate Company Goals With Your Employees Read More »
As we all know, an identifiable and loving brand is one of the most valuable assets a company needs in the e-commerce digital world. That can be defined by a customer’s overall perception of your business intangible sum of a product’s attributes which are unique and targets a sector of the consumer market. Brand building
Think effectively with SEO and brand building strategies Read More »
A few months back, Jarett Wieselman from Netflix sent out the following tweet asking people what they mean when they say “Netflix didn’t promote the (cancelled) show”. Thousands of people responded with their opinions and gave suggestions on how the streaming platform can better promote shows. This is an example of social media crowdsourcing in
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Having a website is like having a plant that you need to take care of. Because without proper maintenance your tree will start to look worse. To get the most out of your website, you need to maintain it. You need to promote your website and need to share up to date content. If you
Tips that will help you effectively maintain your wordpress website Read More »
This is a guest post from Becs Rivett-Kemm. The use of popups in ecommerce sites can generate intense conversations among marketers. Popups are often controversial and can even draw heat. It’s safe to assume Elliot Ross, founder of the London creative agency Action Rocket, isn’t a fan: Source It was this very tweet that inspired
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Discounts, offers and coupons are a key part of ecommerce promotions, and they’re a good way to increase engagement and conversion rates from marketing campaigns. These sales tactics make it easy to incentivize hesitant shoppers to make a purchase. And they can encourage past purchasers to remain loyal and spend more, over time, as repeat
How to Use BOGO Promotions Effectively for Ecommerce Read More »
Follow up emails are a great source of valuable information. If you plan them carefully, you might expect high engagement rates (e.g., open and click-through rate). This article is aimed at helping you apply follow ups strategically and increase the value of your email marketing. What is a follow up email A follow up
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Stay Organized With Boilerplate Copy and Templates on File Responding to RFPs gets easier and faster after you have practice writing a few proposal responses. Once you spend some time writing your scope of services, company background, case studies, etc., you can refer to these for use in future projects. The key to repurposing these
How to Effectively Respond to an RFP to Secure New Business Read More »
As technology progresses more and more, we are starting to say goodbye to the traditional workplace and employees all over the country are instead choosing anywhere with a plug-in and high-speed Wi-Fi connection as their workspace. This has been a long-term shift in the workforce, with an astonishing 4.7 million U.S. workers now doing their
Your business is scaling; congratulations! You’re making more revenue, reaching more markets, and hiring more staff. But times of rapid growth are often times of rapid change, and you need to ensure that your new employees get shown the same level of care and dedication you gave to employee number 2. Getting employees started on
3 Tips For Effectively Onboarding Employees in a Growing Company Read More »
