efficiency

6 Ways to Improve Social Media Marketing Efficiency for Small Businesses

Digital Marketing /

6 Ways to Improve Social Media Marketing Efficiency for Small Businesses asian business man write social media concept on virtual interface In today’s technologically-savvy world, every business should have at least one social media account. Using networks like Facebook, Twitter, and LinkedIn are excellent ways to create an online presence and gain exposure among your […]

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Our Efficiency Is Driven By Technology

bank of america, banking, Brian Moynihan, CEOTrends, CIOProNews, CustomerExperienceNews, DevWebPro, DigitalTransformationTrends, FinTechUpdate, ITManagementNews, Millenials /

“It’s absolutely a fair statement that we are actually a technology company that is really fabulous at banking,” says Bank of America CEO Brian Moynihan. “We have 37 million digital customers, 28 million mobile customers. It’s all been automated, wires and stuff, but now the interface with the customers is much more automated. That efficiency

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E-commerce brands: Track spend efficiency with this Google Ads Script

SEO BLOG /

It goes without saying that tracking ROAS is essential for e-commerce brands using Google Ads as this is how most track the profitability of their campaigns. Although Google provides topline figures for ROAS it’s hard to see the health of your account at the keyword level and identify quick wins. A reader recently wrote in

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Graphic design resources to boost marketing campaign efficiency

Content marketing creative and formats, Content marketing management, Using infographics for marketing /

What graphic design assets do you need for marketing campaigns and how do you make it easier to create them? Making your marketing campaign run successfully can be a challenging task. However, following modern trends in advertising and applying the appropriate graphic design resources could help make it easier. To make a campaign successful, it

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New platform appeals to millennials, improves efficiency for dealers

SEO BLOG /

SEATTLE –  A new “mobile optimized” car sales platform promises to appeal to the younger generation by bringing together the latest in digital technology to improve the overall car-buying experience and bring dealerships a more efficient and profitable business model. The platform is called 321 Ignition, and it says that it allows dealerships to bring a

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Tupperware rides on digital transformation for business efficiency

SEO BLOG /

Tupperware Brands, a 73 plus year-old company, is betting on technology investment as part of its digital transformation.Tupperware is innovating across products and sales force and consumer experiences. “We’re deploying technology to drive engagement and enhance connections which is going to make it easier for our sales force to earn,” Tricia Stitzel, CEO of Tupperware

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11 Ways Get Maximum Efficiency from Your SEO Team’s Efforts

search engine optimization cost, SEO BLOG /

Maximum effort. That’s what we expect from our superheroes search engine optimization teams. After all, maximum effort produces maximum results, right? Not necessarily. While Deadpool might enjoy giving maximum effort when fighting the bad guys, the good guys, everyone, I’m far too lazy for that. Plus, my lack of regenerative powers doesn’t give me as

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How 3 Companies Improved Inventory Accuracy and Efficiency in the Warehouse

Business Innovation, Enterprise, ERP, Inventory management, ROI /

For manufacturers and distributors, maintaining an accurate inventory is a vital tool for profit and business success. If there’s too little inventory, businesses miss out on sales. Too much inventory is costly to purchase and store, especially when inventory may not match demand. Furthermore, mistakes made in inventory can have a major impact on customers,

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New report: B2B digital transformation is more focused on customers than on efficiency

A-From MTT, Channel: Martech: Management /

A new report on B2B digital transformation finds that, while earlier waves were designed to do more with fewer people, the focus has now shifted to improving the customer experience. “The 2019 FPX Digital Transformation Study” [free, registration required], out this week, is based on online surveys of 229 U.S.-based B2B decision makers in a

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