efficiency

What is a business analyst? A key role for business-IT efficiency

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What is a business analyst? Business analysts are responsible for bridging the gap between IT and the business using data analytics to assess processes, determine requirements and deliver data-driven recommendations and reports to executives and stakeholders. The International Institute of Business Analysis (IIBA), a nonprofit professional association, considers the business analyst “an agent of change,” […]

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IT Management Solutions: What is the Key to Improving Employee Efficiency?

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There are many ways you can improve your employees’ efficiency. From decluttering the workspace to encouraging a stress-free environment, there is a whole range of things you can do to make your work life run smoother. One such technique you need to adopt for your company is an IT management solution. What Does It Do?

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How the Average Handle Time Should Be Measured to Increase the Efficiency of Service Desk Operations

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The Average Handle Time (AHT) metric is the subject for this week’s installment of my ongoing series that explores service desk metrics. At first glance you might expect that reducing AHT can lead to reduced service desk costs. After all, if the time needed to resolve a call decreases, you may be able to operate

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How Tech Startup Raycatch is Revolutionizing Solar Efficiency

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Raycatch Founder Michael Goldstein says that his VC backed software startup is using artificial intelligence to bring significant efficiencies to solar projects all over the world. Their DeepSolar solution captures data, does an AI-powered analysis, and then provides action items to large solar panel users so that they can improve energy yield and reduce costs.

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SearchCap: The open marketing cloud, Bing improves web crawler efficiency, more

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Customer Data Challenge: Improve martech efficiency and ROI with unified data

SEO BLOG /

Unifying the data that resides in your martech stack is a huge challenge — one that costs US brands millions of dollars annually. Nearly half of marketers surveyed say data silos affect their ability to engage, support and meet customer needs; more than half say that marketing initiatives are constantly delayed by slow data integration.

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8 Ways Marketing Automation Makes Your Business an Efficiency Powerhouse

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Marketing automation is here, and has made its way into every business and every industry. Using an automation system can help make mundane tasks more manageable and increases your business’s efficiency in the process. No longer will you be a slave to social media or email blasts, as marketing automation can create those posts in

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