Efforts

5 things to know this weekend

Magic mushrooms gain popularity following decriminalization efforts

CLOSE Psilocybin mushrooms — “magic mushrooms” –displayed by a grower in Denver. Once grown, the psychedelic mushrooms are dried and then either eaten raw or steeped into tea. Denver voters in May decriminalized the personal possession of the fungi, although police retain the right to arrest people for selling or distributing them in large quantities. (Photo: …

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5 Tips on Using Influencer Content in Your Paid Media Efforts [Infographic]

Influencer marketing can extend beyond sponsored posts – you can also utilize influencer material in your paid media efforts. Source link

Why You Should Consider the Impact of Music on Your Marketing Efforts

Leonard Bernstein said, “Music . . . can name the unnamable and communicate the unknowable.” And as businesses look to find new ways to communicate with their audience, they shouldn’t forget about music. When you add music to your content, it makes it that much more memorable. Whether you are launching a new marketing campaign, …

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Two simple behavioral levers to improve your link building efforts

Link building is hard. Anyone who says otherwise has either not done much of it, or they’re trying to sell you a course. To make it even harder, there are a million supposed link building hacks and tactics on the web – and most of them are pretty bad. A quick Google search will net …

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Know the Basics of Fonts for Marketing and How They Affect Your Efforts

Digital technology has made people more aware of the importance of typography, or fonts. Whether it is an ad on a computer or images on a smartphone, people notice fonts more than ever. And this is what a new infographic from MDG Advertising is looking to do. Increase your awareness by teaching you the basics …

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Top 8 Ideas to Improve Your Brand Initiatives Through Marketing Efforts

You have the vision in your mind: what your brand stands for, its personality, what it promises to customers. But despite your best marketing efforts, sometimes brand initiatives don’t quite deliver your glorious vision. It’s probably time to re-evaluate your core brand identity, a practice you should actually do fairly often. Assess the what, why …

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