Einstein

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Salesforce Marketing Cloud brings Einstein AI capabilities to email marketers

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Salesforce revealed new Einstein AI capabilities available for its Marketing Cloud users, on Monday at its annual Salesforce Connections conference. The new features, available to customers now, aim to help marketers reach their customers more efficiently and effectively with email through the use of artificial intelligence. Why we should care Artificial intelligence is one of …

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Salesforce launches Einstein Visual Search for retailer product discovery

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Salesforce is announcing Monday at the National Retail Federation (NRF) trade show several enhancements to its Commerce Cloud. The company says that retailers employing its Commerce Cloud sell $16 billion dollars of wares annually through more than 3,000 websites in more than five dozen countries. Visual Search, Recommendation Engine. Einstein Visual Search is now available …

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Marriott Using Salesforce Einstein to Reinvent the Hotel Experience

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Salesforce Co-founder & CEO Marc Benioff announced at the Dreamforce conference a new partnership with Marriott that is going to bring the power of artificial intelligence into the hotel room via a phone app. This new Marriott app will connect directly with a Salesforce Einstein powered customer database that knows the customer’s preferences and will …

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Salesforce adds process improvements to Sales Cloud, Einstein AI to Pardot

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Salesforce has updated its Sales Cloud to provide what the company said is a more integrated process, plus it has added its Einstein AI to its B2B marketing platform, Pardot. In the spring of last year, the company introduced High Velocity Sales, which offered several new features to help salespeople close deals faster. Several of …

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Salesforce Improves Einstein Analytics to Make it Easier for Customers to Extract Data

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A lot of people find it challenging to use the different analytics tools at their disposal. But Salesforce hopes to change all that by making it possible for businesses to extract data by using conventional conversational language. Salesforce has been developing and filling artificial-intelligence features into its system so that users will be able to …

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