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Why Google’s Onboarding Process Works 25% Better Than Everyone Else’s

Even tech giants have humble beginnings. In the halcyon days when Google was making the transition from a bedroom to a rented garage in Menlo Park, it won’t surprise you to learn they didn’t have a tight onboarding process in place. For years Google ran on a single, sprawling spreadsheet including a ranked list of …

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SEO and IP – grabbing eyeballs using someone else’s good looks – Lexology (registration)

SEO and IP – grabbing eyeballs using someone else’s good looksLexology (registration)However, keywords used in a SEO strategy are often protected as registered trade marks. While using registered trade marks as keywords for the purposes of optimising the searchability of a website is not an uncommon practice, intellectual property … Source link