Four steps to create an engagement-based conversion channel

Four steps to create an engagement-based conversion channel Search Engine Watch

Advancing technology and increasing web literacy are turning a “linear” customer journey into an increasingly fragmented one. Here are four steps to creating an engagement-based conversion funnel to overcome this growing marketing challenge. The web is changing fast creating new challenges to online businesses. Until recently, marketers were able to clearly map out the customer’s …

Four steps to create an engagement-based conversion channel Search Engine Watch Read More »