engines

Is Getting New Customers Through Search Engines Hard? Try the Following Options

Is Getting New Customers Through Search Engines Hard? Try the Following Options

As a business, you want to continuously be reaching out to new customers to expand your customer base. While getting found online is ideal, it is becoming increasingly difficult as search engines process over 3.5 billion searches every day. The good news is that if you are having trouble finding new customers through search engines, …

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New study: Majority of consumers are unaware of how search engines work

As brands and their marketing departments deploy strategies to capitalize on record ecommerce spending — which soared to $586.92 billion in 2019 — new research from leading provider of brand protection solutions, BrandVerity, has brought to light important findings and hidden risks pertaining to the journeys consumers are taking online. In order to give brands a …

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Most People Don't Understand Search Engines, And That's A Big Problem

Most People Don’t Understand Search Engines, And That’s A Big Problem

Most people don’t really understand how search engines work creating a landscape where the only ones who really benefit from Google Search are Google, big brands, and advertisers. Google Search is far from the level playing field it should be – and that’s a problem. The idea behind Google Search is simple: you search for something and the smart …

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7 Alternative Search Engines (Tried & Tested)

Google currently dominates the global search engine market. Not a day goes by when I don’t Google something. The same is probably true for you. But criticism against Google has mounted over recent years. They’ve been fined for antitrust issues, creating a filter bubble and violating user privacy (amongst other things). Consequently, many users are turning away from the …

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TrustSearch: Could major search engines do it better?

A more in-depth look at how TrustSearch is built differently from other search engines and the features essential for the platform’s long-term survival and success. TrustSearch isn’t exactly a direct competitor to existing search engines but rather a complementary service focusing more on trusted search results. It’s no secret that major tech industry players often subsume or …

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