Europe

Europe Rolls Out Contact Tracing Apps, With Hope and Trepidation

Europe Rolls Out Contact Tracing Apps, With Hope and Trepidation

ROME — When three people in the northern Italian region of Liguria tested positive for the coronavirus last week, they gave their doctors permission to punch into a national server anonymous codes generated by a new contact tracing application on their phones. Moments later, the phones of people who had also voluntarily downloaded the app …

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GfK Blog Europe Loyalty Card Land

How to keep shoppers in FMCG loyalty card programs in Europe

Love them or hate them, you can’t ignore loyalty cards, but just how widespread is their use across Europe, and what innovations are shaking up the existing schemes? In our whitepaper Keeping Shoppers Loyal – An inventory of FMCG loyalty card programs in Europe, we address key questions about loyalty schemes and their effectiveness in …

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IIeX Europe Competition Winner Phebi.AI Powers Voice Analytics For Insights

IIeX Europe Competition Winner Phebi.AI Powers Voice Analytics For Insights

Wednesday 15 April 2020, 7:00 am Phebi is a leader in the emerging Voice Economy. Its one-of-a-kind technology improves people’s experiences and business’ results by voice-enabling market and survey research, e-commerce, business intelligence, and other applications.  A panel of expert judges was drawn to Phebi Insight—which makes it easy to voice-enable any survey—for its ability to …

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Simon Moriarty

International Women’s Day: The role of women in Europe

Simon is the EMEA Director of Trends, responsible for content, client servicing and commercial support across the region. March 06th, 2020March 06th, 2020 In celebration of International Women’s Day (8 March), the Mintel Trends team of consumer experts have explored the roles that women play in society, the workforce, and the home, and predicted how …

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Apple's big maps makeover now available across U.S., Europe coming soon

Apple’s big maps makeover now available across U.S., Europe coming soon

There’s an old advertising slogan that goes, “You never get a second chance to make a first impression.” The same might be said of Apple Maps, which had a botched launch in 2012 and has spent “billions” trying to play catch up with Google Maps, which celebrates its 15 year anniversary next week. Feature and …

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