In a world where consumers are more likely to shell out for concert tickets than buy their favorite band’s merchandise, there’s no doubting the power of experiences. Consumers today want a brand they patronize to enrich their lives, not just fill their closets or decorate their walls. That’s why brands were predicted to increase their […]
Experiential Marketing Beyond Events and Tradeshows Read More »
Despite the chaos and fallout of the past two years, the vast majority of Americans still believe the internet is a positive thing in their lives. That’s according to a recent Pew Research Center survey conducted in January. The survey found that 88 percent of US adults believe the internet has been mostly positive for
Despite recent events, people still positive about internet’s impact on society Read More »
National Small Business Week is fast approaching. The annual event is being held from April 29 through May 5, 2018. And we know there are lots of special events to celebrate the week. This year, again, Small Business Trends has the honor and distinction of being a co-sponsor of the event. So, we’re putting together
It used to be you spent five minutes registering for an event and then showed up on the big day, went to a few workshops, drank two free Coronas, and went home. Social media changes all of that, enabling events and their planners to have long-term, nuanced, shifting interactions with attendees. I gave a speech
7 Ways to Use Social Media to Create Buzz-Worthy Events Read More »
As the Facebook data privacy debate rages on, The Social Network is pushing ahead with its plan to increase civic engagement, and promote The Social Network as a force for social good. Earlier this week, Facebook announced the expansion of their ‘Community Boost’ initiative, in which the company will send a team on the road,
Facebook Expands Test of Local News and Events Section in News Feed Read More »
Attend any large meeting or conference and you’re likely to have a speaker using a microphone. However, when it comes time for the audience to participate, sharing the mic can be a bit of a challenge. Catchbox Throwable Microphone That’s exactly the problem that Catchbox is trying to solve. The company, which was initially formed
Snapchat’s adding a new feature to its Snap Map which will highlight happening events – either based on updates from your friends or featured stories – with a clickable listing along the bottom of the map screen. As you can see here, the new ‘Map Explore’ listings will be shown along the bottom of the
Snap Adds New Discovery Tools to Snap Map, Highlighting Happening Events Read More »
Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Chris Marr is an award-winning entrepreneur and the founder of CMA (Content Marketing Academy), the United Kingdom’s largest membership organization of its kind. He’s the driving force behind CMA’s live events and online resources that have helped hundreds of businesses master
Photo Credit: Disney/Lucasfilm Curious about the younger days of Lando Calrissian in the Star Wars mythology? Marvel Comics is set to release a five-issue miniseries focusing on actor Donald Glover’s take on a young Lando Calrissian in the upcoming “Solo: A Star War Story” at Disney Pictures and Lucasfilm. “Lando: Double or Nothing” will take
Welcome to the future! Just kidding, it’s only 2018, but it feels like the future. Between AI, personalization, wearables, augmented reality, and machine learning, the world as we know it is changing. Websites are no longer static, one-dimensional landing pages. They’re dynamic, unique, and a beautiful example of how seamlessly technology is evolving. As digital pioneers
Top Digital and WordPress Events to Put on Your Calendar for 2018 Read More »
