Whether you’re a new real estate agent or an established realtor with billions of dollars in closed sales, you have something to say. You have news to share. And email might be the best medium you have to share it. That’s considering these stats:
If you knew there was a marketing strategy that has a 98% opening rate on your messaging, would you try it out? Of course, you would — because a 98% open rate means almost all your potential customers are paying attention to your marketing. In fact, it would be “marketing malpractice” not to at least …
SMS Marketing: Definition, Strategies, & Examples Read More »
Why use Facebook Messenger ads? As more and more people turn to private messaging on social media —and since FB combined its messaging backend with Instagram — Messenger ads have never been more relevant. More than one billion people use Messenger every month, including the 78% of smartphone users who are sending messages. Meanwhile, businesses …
How to Create Highly Clickable Facebook Messenger Ads (Plus Examples) Read More »
Have you ever lost touch with a friend from college only to reconnect years later? Or perhaps you’ve rediscovered your favorite t-shirt in the back of your drawer. Everyone goes through phases in their life, and chances are, you’ve experienced a winback campaign in one way or another. A winback email campaign is a series …
Winback campaigns: Examples, strategies, and best practices | Vero Read More »
Turn back the clock two decades back and you will see TV ads, radio ads, and newspaper ads ruling the roost. Fast forward to today, all of these marketing strategies are no longer relevant as people are spending more time online than offline.
Elon Musk has one of the most powerful personal brands in the world. Since the time he unveiled his latest product, Cybertruck, his company (Tesla) has booked 713,000+ reservations for it. Where did all that sales come from? Several sources, but a major one of those sources is his personal brand. Elon has over 36 …
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In the beginning of 2019, people were tweeting pictures of razors submerged at the bottom of their toilet bowls. No, this wasn’t a wacky teen challenge to make dads late for work. It was a protest against Gillette’s latest advertisement, one that confronts toxic masculinity.
For now, augmented reality (AR) is still largely a novelty — AR’s newness alone contributes to its ability to surpass print, online, and television advertisements in terms of shock-factor. As The Drum reports, AR can capture people’s attention for over 85 seconds, increase interaction rates by 20 percent, and improve click-through rates to purchase by …
8 Innovative & Inspiring Examples of Augmented Reality in Marketing Read More »
![Plan your content for every persona and stage of the buying cycle. [Free Content Mapping Template]](https://www.goodtoseo.com/wp-content/uploads/2020/06/8-Engaging-Examples-of-Interactive-Storytelling-in-Content-Marketing.png)
As inbound marketers, content plays an important role in attracting attention and building trust with prospects. Our content can come in many different formats, and the format we choose can speak volumes about the research and ideas within. Interactive content has become increasingly more popular as brands try to cut through the noise and keep …
8 Engaging Examples of Interactive Storytelling in Content Marketing Read More »
The 4 Ps of marketing… You’ve probably heard about them from a friend, a textbook, or even at school. I know it sounds like a boring topic that’s common sense, but there is more to it than meets the eye. And no, it’s not just for large companies… the smaller you are, the more important …
The 4 Ps of Marketing: A Step-by-Step Guide (With Examples) Read More »
