Expect

Here’s your preview of what to expect next month at SMX East

Attending SMX is a bucket list item for many search marketers. Join us October 24-26 in NYC for three days of learning, 50+ sessions, 80+ dynamic and expert speakers, keynotes, exceptional networking and more. If you’re involved in SEO, SEM, social media marketing or other customer-facing activities, this is the conference for you (and your …

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The most brand-safe app category is not what you’d expect

Earlier this year, more than 250 advertisers pulled their non-search ad spend from Google following reports that some ads on YouTube and the Google display ad network were being served alongside extremist content. Analysts projected Google to take a $750 million hit, or 7.5 percent of ad revenues. While that’s a drop in the bucket …

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These Delta Passengers Had Their Inflight Experience Severely Dampened In A Way They Didn’t Expect

Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. You can never exhaust the litany of inflight stories. After all, planes are just microcosms of human life, unfortunately administered by airline management. So on a Delta flight from Atlanta to Florida on Friday, there was …

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Ranking Fluctuations: What to Expect + How to React – Whiteboard Friday

Posted by randfish Rankings fluctuations can be panic-inducing, but they happen to everyone. In this Whiteboard Friday, Rand discusses why ranking fluctuations occur, the importance of keeping your cool during those darker moments, and how to identify when you should actually be concerned. Click on the whiteboard image above to open a high-resolution version in …

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