Plus examples of what make an effective explainer video Oscar Wilde used to say that experience is the name we give to our mistakes. However, you don’t need to be as seasoned as good ol’ Oscar to know that. When it comes to video marketing, you can’t afford to make those mistakes in the first […]
7 mistakes you should avoid when making an explainer video Read More »
No doubt you’ve heard this before – video is the medium for social in 2017. A quick recap: As video continues its rise, infiltrating every corner of social media, and filling billions of hours on screens of every shape and size, Breadnbeyond has identified one type of video, in particular, that’s becoming absolutely essential for businesses to integrate
10 Types of ‘Explainer Videos’ You Should Use [Infographic] Read More »
Video content receives special treatment on the Internet, and rightfully so, because it has asserted its dominance over other types of online content. In July 2014, Google updated their algorithm to put more weight on video content to make it appear even more often. The directory for video content is so large that Google decided
How Explainer Video Content Helps Your Website’s SEO Read More »
Videos have become a powerful tool for marketers, helping engage customers and move them along through all paths of the buying journey. For example, almost half of Web users look for videos related to a product or service before even visiting a store, and viewers are anywhere from 64% to 85% more likely to buy
10 Ways You Can Use Explainer Videos in Marketing Read More »
One of the greatest filmmakers of all time, Sir Alfred Joseph Hitchcock, once said: “To make a great film explainer video, you need three things: the script, the script, and the script.“* And, as a writer, I very humbly agree. *quote may have been slightly amended! The backbone of any great video is a meticulously
The 5 Secrets to Writing an Amazing Explainer Video Script Read More »
