r/marketing – Interview with CMO of a high growth, B2C food delivery brand from the UK: A compelling mission statement is important internally and externally; your content strategy can fulfil short and long-term growth needs; and how to make PR hooks when the product is boring.
This week, I interviewed Finn Lagun, CMO and co-founder at Pasta Evangelists. Interviewing Finn was fun and insightful; full of tips and tricks for building a brand. Before I jump into Finn’s experiences developing Pasta Evangelists’ marketing strategy, here is some context. Interviewee background: Finn is an incredibly creative and knowledgeable marketer. He started in […]