from the nice-try dept Earlier this year, we discussed a trademark suit brought against Anheuser-Busch InBev by Patagonia, the famed outer-wear maker known best for its association with skiing and outdoor sports apparel. While we usually make a big deal about market separation when it comes to trademark enforcement, this case was notable for two […]
AB InBev Fails To Get ‘Patagonia’ Trademark Suit Dismissed Read More »
Password-management apps are a great way to ensure that you create unique, strong passwords for every service, app, or site at which you need one, and you don’t have to memorize any of them. However, what happens if you have a catastrophic failure, and can’t access your main computer? What if your backup drives are
How to create a backup plan to restore passwords if your system fails Read More »
from the tom-boy dept Earler this summer, we discussed Tom Brady, famed Patriots quarterback and winner of many games, deciding to apply for a trademark on a nickname some fans had given him: Tom Terrific. In news you’ll never believe, it appeared that Brady didn’t really have any idea how trademark law works. As evidence
It’s happened to the best of us: the dreaded email fail. The kind of mistake that incites jeering on Twitter and immediate emails from your boss (or, worse, your CEO). Maybe you flippantly added tongue-in-cheek dummy text as a temporary subject line, intending to change it before the campaign went out—and never got around to
If you’ve ever failed in marketing, you’re not alone. Nobody likes to mess up, but we’ve all been there. And what sets truly remarkable marketers apart from everyone else isn’t that they don’t ever make mistakes. They do. It’s just that they learn from their failures. As Barack Obama put it, “You can’t let your
11 Marketing Experts Share Their Marketing Fails (and Lessons Learned) Read More »
The success and failure rates of brick and mortar small businesses have been well documented. But how do ecommerce startups fare? According to a new survey by MarketingSignals, the failure rate stands at 90% after 120 days or almost four months. This, of course, is much direr than physical stores. The Small Business Administration (SBA)
Why Ecommerce Fails – The Top 10 Reasons and How to Avoid Them Read More »
For the last 10 years, we’ve been watching the leaps and dives of the Fashion Tech industry primarily through the lens of retail projects, and some of them really did become unicorns: e-commerce is experiencing a boom, there are flash sales all around, search engines, content marketing, influencers, Instagram, the whole lot. Iris Apfel the
In this age of information overload and uncertainties, even the slightest carelessness may lead you to go over budget. This makes it crucial to create a budget plan that can protect you from such setbacks and unexpected developments. Surprisingly, 61% of small businesses didn’t even have a budget in 2018. We generally make a business
How to Create a Business Budget Plan That Never Fails Read More »
Lee Seo Jin was the newest master on “Master in the House”! The actor appeared on the June 2 episode of the variety show and created lots of hilarious moments with Lee Seung Gi, Lee Sang Yoon, BTOB’s Yook Sungjae, and Yang Se Hyung. During the show, the four of them traveled to Aomori, Japan. While eating at a restaurant,
Wondering why your content marketing isn’t producing results? Are you concerned all your investment in content is going down the drain? Well, you are not alone. Numbers show a whopping 96% of businesses say their content marketing isn’t very effective. To put it bluntly, they aren’t making money. Nothing’s happening despite loads of content being
Why Your Content Marketing Fails: 8 Easily Fixable Reasons Read More »
