Failure

Reasons Behind the Failure of Your Social Media Marketing and What You Need to Do

By Mark Zeni – 1 minute read You witnessed several companies succeed because they focused on social media marketing. Using social media for boosting the popularity of your business is an excellent idea. However, it is far from being a guarantee. You need to work hard for this strategy to succeed or else nothing will

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Data: Walmart wins holiday store visits, Sears’ failure is likely JCPenney and Kohl’s gain

Over the holiday shopping period a surprisingly small number of retailers dominated store visits. According to Reveal Mobile, roughly one out of three U.S. shoppers visited Walmart or Target between November 12 and December 31, 2018. Walmart saw almost 25 percent of all store visits. According to the company’s mobile-location data, nearly 90 percent (86 percent)

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The Common Denominator of Failure is Excuses

Prolific entrepreneur Jon Taffer who is the producer and host of the popular TV show Bar Rescue says that the most common denominator of failure is excuses. This week, I had a chance to talk to legendary drummer and public speaker, @AronoffOFFICIAL! DON’T MISS OUT, listen here: https://t.co/5C1e2gTT30 #NoExcuses — Jon Taffer (@jontaffer) December 15,

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Three Proven Practices to Overcome MarTech Failure

How organizations approach their MarTech differs among various organizations. The 16th annual 16th annual Marketing Performance Management (MPM) benchmark study found that the group known as the Value Creators (those that earn 90 or greater grade by the C-Suite) are far more likely to have a strategic Marketing Ops function. A number of characteristics distinguish

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The week in digital transformation: building better digital teams, the human factor & learning from failure

This week, we’ve got digital transformation case studies from BAI Communications and General Electric – one good, one not-so-good – plus two separate pieces which look at the human side of public sector digital transformation. Plus, we look at why JPMorgan is going all-in on blockchain, and why data analytics is the lifeblood of digital

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