123 million people Elfed themselves, pasting their faces onto dancing elves to get into the holiday spirit. But here’s the thing… This is the perfect example of a viral branded campaign that doesn’t really work. I was part of the team at OfficeMax that created the campaign, and I’ll be first to tell you—while it […]
Learn how to craft a customer-centric email sequence that engages and converts with personalized content Content marketing – in fact, all things content – seemed to be all the rage in 2017. Companies and agencies pushed out more emails and content than ever before. And the commentary keeps rolling in, especially from social channels. But
How to fill your lead stream with personalized content marketing Read More »
Google has just rolled out an education course that aims to address the dearth of IT professionals in the United States. Google recently announced that it will be teaming up with Coursera to offer an IT support training program. The company is hoping that the new program will help fill in the IT shortage in
Google Tries to Fill Vacant IT Jobs Through Certification Program Read More »
Is your schedule packed full of social media content? Some experts schedule their entire social media calendar months in advance, while others like wing it day-to-day. Either way, there is one thing all the social pros have in common… They are pumping out lots of consistent content. So we need content and lots of it
21 Places for Finding Social Media Content to Fill Your Schedule Read More »
