No larger than most printer ink cartridges, the PrinCube is a one-line color mobile printer touted as the world’s smallest. Unlike normal printeres where you feed sheets of paper, this one prints by simply moving the device across the material one line at a time. It works no only on paper, but cardboard, leather, metal, […]
The ESP32 was introduced a few years ago as an inexpensive way to outfit various microcontrollers with WiFi or Bluetooth. Since then it has been experimented with and developed on, thanks to its similarities to the ESP8266 and the ability to easily program it. Watching the development of this small chip has truly been fascinating
When companies incorporate marketing automation into their approach, they often focus on the middle of the marketing hourglass. They use the automation tool to stay in touch with existing customers or to reach out to prospects who are very near to making their first purchase. However, marketing automation can be used throughout the entirety of
Where Marketing Automation Fits Into the Customer Journey Read More »
There is a common misconception that SEO simply involves link building and including relevant keywords in content. While these are two important strategies, search engines consider a lot more than this when ranking websites. Elements of user experience (UX) have been rolled into SEO practices. Is your site fast, secure and mobile-friendly? Do you have
Posted by MiriamEllis You own, work for, or market a business, but you don’t think of yourself as a Local SEO. That’s okay. The forces of history have, in fact, conspired in some weird ways to make local search seem like an island unto itself. Out there, beyond the horizon, there may be technicians puzzling
How Local SEO Fits In With What You’re Already Doing Read More »
As a small business owner, you want your company to be easily recognizable. One way to achieve this goal is to select the right font for your company’s logo. Unfortunately, most business owners do not fully understand why choosing the right font for their brand should be a priority. To help businesses select the right
What Font Fits Your Small Business Logo and Branding? (INFOGRAPHIC) Read More »
Affiliate marketing is a huge industry, with many programs and models. One model is to rely on promoters with a specialized expertise and an audience that trusts their recommendations and advice. Learn Camtasia, a training platform, is an example of a specialized, niche promoter. If you attend the Affiliate Summit West conference in Las Vegas
Which Affiliate Marketing Model Fits Your Business? Read More »
When you look at Scott Brinker’s famous — and increasingly crowded — Marketing Technology Landscape, it resembles a wall of tiny bricks. But when you talk to Brinker about how marketing tools are actually used these days, it’s not a wall that comes to mind. It’s more like a group of islands connected by an
