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Google’s new flexible sampling, paywall schema & HTTPS migrations

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and […]

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Google adds structured data for subscription & paywalled content for new flexible sampling program

We reported earlier this morning that Google is doing away with the old “first click free” program and replacing it with flexible sampling. In short, Google is giving publishers more options for allowing search users to access their content without hurting ranking visibility in Google search results. With that, Google has introduced a new paywall

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First Click Free is over, being replaced by ‘flexible sampling’

Most online news publications are not able to support themselves these days with advertising. For this reason, among others, Google is yielding to publisher requests and replacing its much-debated “First Click Free” program with what it calls “Flexible Sampling.” Content and news publishers will now control whether and how many articles they want to let

First Click Free is over, being replaced by ‘flexible sampling’ Read More »

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