Focus

lars bjork qlik

Customer Centric Leaders Have a Service Focus Where Authenticity Trumps Ego

Lars Bjork, the of CEO Qlik, has built the company with a service focus around a “we” Leadership Style. My father had a particular view of service. You served your customers, your employees, your family, your community and your shareholders. He would employ people fresh out of jail to give them a second chance. He […]

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7 Ideas to Focus on Content Team Productivity

I love talking and waxing philosophically about productivity. Knowing how we work is so essential if we want to create that resonant content we crave – and feel like we are all making a positive difference. But I realized recently that I think a lot about my individual productivity instead of the productivity of the

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Focus on these 5 areas to deliver big results in e-commerce SEO

When it comes to e-commerce SEO at scale, many of the traditional tactics used for on-site optimization simply aren’t feasible. How are you going to write individually optimized titles/meta descriptions for hundreds of thousands of products? How are you going to perform keyword research for the millions of different keyword combinations your products might rank

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