Google (and other platforms) have waged war against websites that use intrusive popup boxes on mobile websites… It’s bad, too. Popups convert very well. But I understand why they hate them. So I created a new way to turn mobile website visitors into subscribers and customers. What else can you do? First, here’s the back […]
Warning: If You Use A Popup Signup Form On Your Website, Read This… Read More »
We’re often told nowadays that because people are busier than ever, have very short attention spans, and get distracted by lots of adverts, you must focus on creating short form content. If you want to grab their attention via content marketing, the general wisdom goes that you must get your message across in a minute
How To Use Long Form Content To Skyrocket Your Search Rankings Read More »
Chart of the day: Pound for pound, TV advertising provides the biggest return According to an independent study commisioned by Thinkbox and conducted by Ebiquity and Gain theory, Television advertising provides the biggest return on investment compared to other forms of advertising. TV ads created 71% of advertising generated profits, whilst online display only created
Which form of advertising gives the biggest ROI? Read More »
Web forms are a crucial communication channel between your organization and your audience – so making sure they deliver a first-class User Experience (UX) is imperative. Turning a one-way flow of information into a two-way dialogue with your users, web forms can play a key role in facilitating the completion of tasks that are more
5 UX techniques to improve your web form conversion rates Read More »
A war among titans is silently brewing in the online retail arena. Recently, Google announced a partnership with Target, a move that could signal the start of Google’s challenge to eCommerce giant Amazon on its own turf. Amazon is a serious threat not only to traditional retailers such as Target but to the search engine
Google, Target Form Alliance to Take on Amazon Read More »
Color tends to trip a lot of “non-designers” up. It can lead to confusion, doubt and, often, poor color combinations. Besides causing jarring color pairings, poor color choice can make your marketing less effective. (Up to 90 percent of people make decisions based on color alone!) This is especially true of email sign up forms.
Color Theory for Sign Up Form Design Read More »
Your sign up form is the first step to gaining new email subscribers, and it can make or break a visitor’s decision to receive your emails. So it’s important that the copy and design of your form is effective and converts. But often, it’s challenging to know what to write on your form and how
9 Inspiring Sign Up Form Ideas to Grow Your Email List Read More »
Product Name: WP Viral Payments | 1-Click Order Form Upsells, Build Your List, Generate Viral Traffic and Create a Buying Experience Your Customers Will Love! Click here to get WP Viral Payments | 1-Click Order Form Upsells, Build Your List, Generate Viral Traffic and Create a Buying Experience Your Customers Will Love! at discounted price
Storytelling is the concept du jour in content marketing. Make sure you have a hero, and a journey, and a harrowing tale, and a surprise twist. It’s not bad advice. Infusing your content with a story makes it emotionally resonant, creating memorability and impact it might otherwise lack. So, I’m absolutely on board with storytelling
Content Marketing Is a Job, Not an Art Form Read More »
Kirk Cameron contracting an extremely rare form of leprosy is a hoax. There is no truth to a report that the Evangelical Christian actor developed a rare form of leprosy. Rather, Cameron was the victim of a hoax from a well-known purveyor of satire. Where did this fake news originate? TheLastLineOfDefense.com published the shocking article
Kirk Cameron Diagnosed With A Rare Form Of Leprosy Is A Hoax Mocking His Christianity Read More »
