formats

A Guide to Instagram Ad Formats and Specs [Infographic]

Here's an overview of the various Instagram ad options at your disposal, including image size requirements and response options. Source link

The Different Image File Formats & When to Use Them [Infographic]

Are you using the right image formats in the right places in your campaigns and profiles? Here's a simple guide. Source link

Google DV360 testing 3D and YouTube live stream display ad formats

Google Display & Video 360 is testing two new rich media, interactive display ad formats. Swirl. The swirl display ad format incorporates 3D assets, using the 3D/Swirl component in Google Web Designer. With a new editor coming to Google’s 3D platform Poly, marketers can edit and build 3D assets for these display ads. Users can …

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Google announces new ‘discovery’ ad formats, revamped Shopping experience, native placements at Google Marketing Live

SAN FRANCISCO — Discovery is a big theme at this year’s Google Marketing Live, its annual event to unveil new ads products, held in San Francisco this year. And several new ad units announced today are designed to address top-of-funnel consumer scenarios. Discovery ads, Gallery ads and expanded reach for Showcase Shopping ads were all unveiled at GML. These …

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New Content Formats and What They Mean For Marketers

Content is evolving and if you want to survive, you should, too. The funny thing about technological evolution is that we rarely see it coming. Computers in the living room? Ha, what a joke. Mobile phones? Who in their right mind would want to carry a phone around! Social media? Why would you want to …

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Five proven content formats to maximize link acquisition with digital PR

When it comes to link building using digital PR, it’s important that you start with the story. A great story can be told in many different ways. However, you’ll struggle to gain traction when there’s either a lack of it or a poor story regardless of what format you choose. That means, almost ignoring the end …

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