Are you using the right image formats in the right places in your campaigns and profiles? Here's a simple guide. Source link
The Different Image File Formats & When to Use Them [Infographic] Read More »
Google Display & Video 360 is testing two new rich media, interactive display ad formats. Swirl. The swirl display ad format incorporates 3D assets, using the 3D/Swirl component in Google Web Designer. With a new editor coming to Google’s 3D platform Poly, marketers can edit and build 3D assets for these display ads. Users can
Google DV360 testing 3D and YouTube live stream display ad formats Read More »
SAN FRANCISCO — Discovery is a big theme at this year’s Google Marketing Live, its annual event to unveil new ads products, held in San Francisco this year. And several new ad units announced today are designed to address top-of-funnel consumer scenarios. Discovery ads, Gallery ads and expanded reach for Showcase Shopping ads were all unveiled at GML. These
Content is evolving and if you want to survive, you should, too. The funny thing about technological evolution is that we rarely see it coming. Computers in the living room? Ha, what a joke. Mobile phones? Who in their right mind would want to carry a phone around! Social media? Why would you want to
New Content Formats and What They Mean For Marketers Read More »
When it comes to link building using digital PR, it’s important that you start with the story. A great story can be told in many different ways. However, you’ll struggle to gain traction when there’s either a lack of it or a poor story regardless of what format you choose. That means, almost ignoring the end
Five proven content formats to maximize link acquisition with digital PR Read More »
Do you know your PNG from your JPG, and when you should use each? Check out this infographic on the uses of different image files types. Source link
The Different Types of Image File Formats All DIY Designers Need to Know [Infographic] Read More »
In the busy world of the internet, businesses are often looking for ways to be found and heard. They want their message to get to existing customers but also find new ones. They want to sell their products but also make a connection. They walk a fine line between marketing, selling, and connecting. There are
5 Evergreen Content Formats to Generate Sustainable Traffic Read More »
Now that you know the basics, it’s time to take your LinkedIn ads strategy to the next level. LinkedIn has been whipping out new ad formats and features like carousel ads, video ads and dynamic ads – but how can you use them for optimal return? We’ve got the experts here to show you what’s
The Newest LinkedIn Ad Formats to Captivate Your Audience Read More »
Looking to catch up on the latest social media news, but short on time? We have you covered! This week (episode #113) we’re chatting about all of this and more: How two brands are using social media, particularly Instagram and Instagram Stories, to generate hundreds of thousands of dollars in revenue and why it may
Chart of the Day: A review of the content types that engage B2B audiences How to best engage audiences is a challenge in all sectors, but particularly in B2B marketing where there are so many potential formats that can be selected as suggested by our content marketing matrix. This new research considers the 5 most popular
