Freezing

Leads Freezing Up? Why HVAC Companies Need SEO

Gone are the days of relying solely on postcards and classifieds to market an HVAC business. Today, the first place many sweating homeowners are going to look for their cooling needs isn’t a magnet stuck to the front of the refrigerator; it’s Google. As reported by Social Media Today, “86% of consumers rely on the …

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Freezing Your Credit Isn’t Enough to Prevent Identity Theft. This Is What You Need to Do

Over 4 billion personal records were stolen last year alone — before the Equifax breach. Only 4% of identity-theft victims in 2014 had a new account opened in their name, which a credit freeze protects against. However, freezing your credit will not prevent the most common type of identity theft: misuse of current …

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