Instagram’s standalone Direct app can be its version of Snapchat’s new friends-only tab

Channel: Social Media Marketing, Chat & Text Messaging Apps, Facebook, Facebook: Instagram, SEO BLOG, Snapchat, Social media marketing /

A week after Snapchat said that it was separating the social and media sides of its service, Instagram is making a similar move. Instagram is testing a standalone app for its private messaging feature, the Facebook-owned photo-and-video platform announced on Thursday. Called Direct, the app is being tested in six non-US countries — Chile, Israel, […]

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