Frost

Video: Aja Frost of Hubspot on the power of content structure in search rankings

Aja Frost, senior SEO strategist at Hubspot, explains how she helped restructure the SEO strategy at the company. Specifically how Hubspot uses a topic cluster approach to building out “content universes” that have “pillar pages” for the higher level content. Our interview goes into how the company structures its content around these topic clusters and …

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Frost & Sullivan Awards DealerSocket for its Comprehensive Suite of Software Solutions for the Automotive Retailing Market

“DealerSocket’s consumer-centric automotive platform consists of customer relationship management, vehicle inventory management, state-of-the-art websites and marketing, and search engine optimization support to improve reach and visibility for dealers. Auto dealers can leverage its insightful analytics services to make decisions based on the data available within its group and across the nation,” said Shruti Pathak, Research …

Frost & Sullivan Awards DealerSocket for its Comprehensive Suite of Software Solutions for the Automotive Retailing Market Read More »

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