fuzzy

Excel Fuzzy Lookup for SEO: Effortless 404 and site migration redirects

Excel, Excel Fuzzy Lookup, Fuzzy Lookup, redirect mapping, Redirects, SEO, site migration, site migration tips, VLOOKUP / Good To SEO

In recent years, the nature of SEO has become more and more data-driven, paving the way for innovative trends such as AI or natural language processing. This has also created opportunities for smart marketers, keen to use everyday tools such as Google Sheets or Excel to automate time-consuming tasks such as redirect mapping. Thanks to […]

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The Fuzzy & Unstable Drug Rehab Google Search Results

The SEO community is scratching their heads around the drug rehab niche and how it performs in the Google organic search results. In short, the results for some sites are unstable and all over the place. But it is not only for the drug rehab area, other niches have seen this unpredictability for specific sites