Social Media – Raising the Roof With B2B Social Media: GAF Roofing on Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! Emily Videtto, vice-president of shingles and new product development, and Alyssa Hall, director of marketing communications, together host the Facebook page “Style My House” as a way to reach female heads of household for roofing manufacturer GAF, North America’s largest roofing …

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