Gains

Apple’s HomePod makes modest gains against Echo, Google Home [Report]

Amazon: Amazon Echo, Apple, Apple: Siri, Channel: Mobile Marketing, Google: Google Home, Mobile Marketing /

Using consumer survey data, Consumer Intelligence Research Partners (CIRP) reported this week that Apple’s HomePod smart speaker made market share gains against rivals Google Home and Amazon Echo. The firm now says that Apple’s device has 6 percent of the US smart speaker market. Echo dominates, with a 70 percent share compared to Google Home’s 24 […]

Apple’s HomePod makes modest gains against Echo, Google Home [Report] Read More »

Google Home gains ground on Amazon Echo, now 44M total devices sold

Amazon, Apple: Siri, Channel: Consumer, Google: Google Home, SEO BLOG /

According to new survey-based data from Consumer Intelligence Research Partners (CIRP), Google Home has gained some ground on Amazon’s Alexa device universe. The firm says that Google Home accounted for about 40 percent of the units sold in the US during the holiday period. CIRP’s analysis argues that the current smart speaker market share in the US breaks

Google Home gains ground on Amazon Echo, now 44M total devices sold Read More »

Organizational Gains From a Technology Driven Big Data Strategy

Analytics, Big Data, big data analytics, Business Strategy, data analysis, SEO BLOG /

Big data analytics plays a significant role in organizational efficiency. The benefits that come with big data strategies have allowed companies to gain a competitive advantage over their rivals — generally by virtue of increased awareness which an organization and its workforce gains by using analytics as the basis for decision making. Here is how

Organizational Gains From a Technology Driven Big Data Strategy Read More »

google earnings stock1 ss 1920

Alphabet (GOOG) reports big revenue gains but EU fine takes a bite from earnings and income

Channel: Industry, Google: Business Issues, SEO BLOG /

Google parent Alphabet announced second-quarter results. Both revenues and earnings per share beat Wall Street consensus estimates. However, the recent EU antitrust fine of $2.7 billion took a toll on net income and earnings per share. The company reported just over $26 billion in total revenues (up 21 percent), with Google contributing all but $248 million

Alphabet (GOOG) reports big revenue gains but EU fine takes a bite from earnings and income Read More »

web localization

How to Take Your Brand to the National Level Without Sacrificing Hyper-local Gains

Localisation / Internationalisation and Globalisation for Digital Marketing, Mobile Marketing, SEO BLOG /

The hyper-local tactics that can boost your brand nationally Hyperlocal marketing has emerged as a key driver of consumer engagement. The State of Hyperlocal 2017 report indicates that marketers are investing heavily in social media, data, and analytics on their local campaigns. In fact, these areas represent the top spending categories across hyperlocal investments. As consumers demand evermore

How to Take Your Brand to the National Level Without Sacrificing Hyper-local Gains Read More »

?
WP Twitter Auto Publish Powered By : XYZScripts.com