Gaps

Scaled Agile releases SAFe 5.0 to address technical, agility gaps within enterprise infrastructures

The latest version of SAFe from Scaled Agile Inc. Scaled Agile Inc. has released an updated version of its SAFe 5.0 for Lean Enterprises, a framework for building a “lean-agile” mindset across business functions, including development, compliance, marketing, IT operations and others. Why we care The latest release aims to help companies implement agile processes …

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Using contact-level intent monitoring to close 3 critical performance gaps in ABM

Using contact-level intent monitoring to close 3 critical performance gaps in ABM

At the same time that the concept of customer experience seems to be attracting more and more thought leadership press, the stark reality is that in many B2B companies, three critical revenue-maximization efforts remain demonstrably sub-optimized. For ABM practitioners, closing these performance gaps promises to deliver additional improvements to the bottom line. Part of the …

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Legal gaps allow cellphone ‘stalkerware’ to thrive, researchers say

“The laws haven’t really caught up with the technology,” says Nadine Casemore of the women’s multi-service agency Sistering; Casemore has worked with survivors of intimate partner violence. “This is becoming a weapon, when it comes to intimate partner violence and gender-based violence.” What the reports call “stalkerware” is usually primarily marketed as a tool for …

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How to Use Success Gaps to Get More Clients

How do you define success? How do your customers define success? While the two definitions may be in the same area, they’re probably not identical. In fact, the area in between those two goals represents something called the success gap – and if you can close this gap, you will set yourself apart from your …

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5 Ways to Fill the Gaps in Your Organic Strategy & Get More Traffic

In the eternal pursuit of market share, businesses need to keep tabs on their competitors. Without insight into their relative strengths and weaknesses, businesses will struggle to stay competitive. In the digital world, it’s no different. If you manage the organic search presence of a website, at one point or another, your client or boss …

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