Here are the online marketing strategies that will grow your business beyond imagination: 1. Content marketing You can use content marketing in various forms to accomplish several goals. For instance, you can create a blog to market your services or publish ebooks and then invite customers to sign up for your services or purchase your […]
6 Online Marketing Strategies for Growing your Startup Read More »
Google Plus has risen from the dead! No we’re only joking, that’s highly unlikely. Google have now rolled out their Posts function for small businesses with a Google My Business account. No idea what Posts are? You’d be forgiven for being confused, managing your business information on Google calls for some deciphering of the difference
One of the first and most critical lessons you can learn in Internet marketing is to know your audience. Know who is your ideal customer and then figure out how you can best reach that exact demographic. But before you can target your ideal customer, you need to figure out the user groups that will
The Growing User Demographic You’re Probably Ignoring Read More »
Chart of the Day: Mergers & Acquisition activity involving AI companies is increasing rapidly. First people build things in their garages. Then the startup ecosystem develops. Then the tech gets noticed. Then the big players start realizing how disruptive it will be, and they start buying up the startups so they’re the ones doing the
M&A activity shows growing excitement surrounding AI tech Read More »
Amazon’s Alexa Skills Kit is a collection of self-service APIs and tools that make it easier to create voice-driven capabilities for Alexa. Three years ago, in “Voice Commerce Ready for Prime Time?,” I presented the pros and cons of voice-activated transactions. Since then, voice commerce has grown significantly, with the adoption of voice-based assistants, such
Building up a social audience from scratch can feel daunting. It takes patience, but working through best practices can save you a lot of time and effort. In this week’s #SproutChat, Sprout All Star and WhiskerCloud CEO, Adam Greenbaum joined to discuss his tips for growing your audience on social from the ground up, the resources you need to get
