Guidelines

Facebook’s Platform Guidelines & New Appeal Process: MoreVisibility

Facebook’s Platform Guidelines & New Appeal Process: MoreVisibility

Serina Fignole – April 27, 2018 Have you ever wondered why Facebook removed a post from its platform? And how the company decides what content should be removed or kept? Well look no further – Facebook has just released its Community Standards that the company’s content reviewers use to make these tough decisions. In the […]

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FTC issues ad disclosure guidelines for social influencers, aims to reduce deceptive content

The Federal Trade Commission released on Tuesday a document and accompanying videos that inform on how and when social media influencers must disclose sponsorships to their followers to comply with federal law. Titled Disclosures 101 for Social Media Influencers, the guide provides influencers with pointers on when an advertisement disclosure is necessary and offers examples

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Giving Tuesday Email Examples and Important Guidelines

What are your nonprofit’s plans for Giving Tuesday? You may already be at the implementation stage of your holiday email marketing campaigns right now. Focusing on Thanksgiving, Black Friday, Cyber Monday, and Christmas is a typical strategy for retail emails. However, for nonprofits, Giving Tuesday is often the high point of their year-end email marketing

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Google Changes Nofollow Link Guidelines & More Recent News

Hey, everyone! Welcome back to the blog for another online advertising news round-up. We’ve got seven stories for you this week: Google changing the way it interprets nofollow links, Facebook testing in-app checkout, and more! Let’s dive in. 1. Google announces changes to nofollow links In an effort to aggregate more information and “better understand

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