Customer Relationships – Next-Level Personalization Creates Killer Customer Experiences: Four CX Guideposts : MarketingProfs Article

How do you turn a one-time customer into a loyal brand advocate? What’s the difference between a consumer who buys a plane ticket from whichever airline is running a deal that day and the one who always flies, for example, with JetBlue? Why should brands pay attention to how customer experience leaders like Apple and […]

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