Creating perfect emails and getting them delivered error-free takes a lot of work. Most spend weeks producing an email, and the bigger the team, the longer the production cycle. So, what goes into getting an email ready to send? What we call the “pre” pillar of your email marketing program includes: Email conception and planning […]
What happens before your team hits send matters. Here’s why. – Litmus Read More »
Headlines are bleak right now. The spread of the coronavirus has people in panic mode, and that is impacting small businesses. It seems entirely possible that we will soon be in the middle of a recession—and yet 44% of small businesses are not prepared for one. Being unprepared can have disastrous consequences, especially for a
Will Your Small Business Be Ready If a Recession Hits? 5 Ways to Prepare Now Read More »
Last week, we discussed the impact of COVID-19 on the tech market and it was tempting to feel some sort of relief as promising news surface about Apple reopening 29 of their 42 Chinese stores, more and more recoveries from infections were being reported, new infections coming down and production sites seemed to be gradually
Are you struggling to secure a loan from a small bank? If yes, then it is time to reach out to a big bank. According to the latest Biz2Credit Small Business Lending Index™, small business loan approval rates at big banks ($10 billion+assests) reached a new record high in January 2020. The loan approval percentage
Big Bank Lending to Small Business Hits Record High Read More »
This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. YouTube tests a donate feature for creators, WhatsApp hits a milestone YouTube mirrors Twitch with
Microsoft recently announced a new “extension” as part of an update to its Office 365 ProPlus software that forcibly changes company-wide Chrome and Firefox search engine defaults to Bing search, automatically, from what is likely set to Google. After considerable backlash, the company is reversing course, a bit. In a predatory fashion, the extension automatically
Microsoft Office hits pause on forcing Bing search in Chrome, Firefox Read More »
The Australian bushfires have become a global conversation, with celebrities and brands voicing their concern everywhere from social media to the Golden Globes. The sheer scale of this disaster and the climate change-driven dryness of this season, along with parallels to other natural disasters such as California’s string of wildfires, make it likely that we
When a natural disaster hits, know when to talk business (and when not to) Read More »
Welcome to the Net Terms Economy. This “buy now, pay later” environment is not the most hospitable place for small business owners, and yet, we’re stuck here in a world that can negatively impact our businesses, our industries, and America’s economy. Explaining the Net Terms Economy Living in the Net Terms Economy means waiting to
Today’s ‘Net Terms’ Economy Hits Small Businesses and B2B Companies Hardest Read More »
This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter. Click here to subscribe and get more news like this delivered to your inbox every morning. LinkedIn cracks down on bad accounts and spam. Last week, LinkedIn released its latest Transparency
AT&T is rolling out another batch of price increases for AT&T TV Now, the online streaming service formerly known as DirecTV Now. The AT&T TV Now “Plus” package that contains 45 channels and costs $50 a month will rise to $65, AT&T told Ars. Customers on some other plans will get a $10 increase, AT&T
AT&T hits online TV customers with second big price increase this year Read More »
